Introducing Corporate Brand “ACCRETECH”
At Tokyo Seimitsu (Hideo Ohtsubo, Chairman and CEO), we have created a new corporate brand that symbolizes our vision for the twenty-first century: ACCy that is created through uniting a range of techniques, knowledge and information. RETECH.
We have coined the name ACCRETECH (pronounced a-krei-tek ) from ACCRETE meaning "to grow together" and TECHNOLOGY. ACCRETECH embodies the meaning of technology.
With this corporate brand we hope to express in a single word the motto of Tokyo Seimitsu, which is "WIN-WIN relationships create the world's number one products" and the meaning* of our symbol mark which was introduced at Semicon Japan in 1999.
We will use the name ACCRETECH in all media as the brand name for Tokyo Seimitsu, from this month onwards.
Our new corporate symbol is shown below which incorporates the new name "ACCRETECH" with our symbol mark. This will appear in all company advertising, acknowledgments, products and packaging.
Through this brand mark, we are anticipate that our vision will be well understood and we will stride confidently into the 21st century.
*Images represented by the symbol mark The golden object rotating at high speed represents our core resources of staff, funds, materials and information collected worldwide, where the high speed jet flows from the center symbolize the delivery of individual leading-edge products into the market consolidating towards our corporate goal.
